GTM AI

Adaptive Healthcare Marketing

Turn healthcare data into campaigns that learn from every response and have compliance controls built in.

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For BioPharma, Medtech, and Healthtech Teams

GTM AI - Built for Control

Turn Healthcare Data Into Campaigns That Learn

Physicians engage. Accounts shift. Campaigns should adjust. Oost turns healthcare data into campaigns that learn from every provider interaction.

Detect

Detect Market Signals

Surface HCP, claims, clinical trial, account, and engagement signals that indicate where demand is forming.

Channel Mix

Creative Paths

Forecasts

Strategy Agent

Enter your business objective

Customer

Market

Roadmap

Forecast

Strategy Agent

Enter your business objective

Customer

Market

Roadmap

Live Execution

Ad Platforms

Messaging

CRM Hub

Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co
Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co
Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co
Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co

Draft

Schedule

Sent

Live Execution

Ad Platforms

Messaging

CRM Hub

Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co
Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co
Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co
Elena Ross
VP of Sales
Active
Status
Email Delivered
Company
Apex Logistics
Marcus Chen
VP of Marketing
Active
Status
Ads Active
Company
Vanguard Systems
Sarah Jenkins
Director of Growth
Active
Status
SMS Sent
Company
Stellar Health
David Vance
VP of Finance
Active
Status:
Linkedin Synced
Company
Shelby.co

Draft

Schedule

Sent

Execute

Launch 1:1 Campaigns

Generate targeted campaigns, messages, and channel plays shaped by provider, account, and market context.

Identity

Channel Mix

Creative Paths

Adapt

Learn by Provider

Track engagement at the NPI and account level to refine the next message, audience, and channel.

Scoring

Validation

Program

Optimizations

Social Ads - A/B Test
Status: +24% CPC Rate
Search Bidding
Status: CPA reduced 14%
Global Guardrails
Status: Paused at $25 CPA
Target List
Status: 99.8% Active
Email - A/B Test
Status: +18% Open Rate

Program

Optimizations

Social Ads - A/B Test
Status: +24% CPC Rate
Search Bidding
Status: CPA reduced 14%
Global Guardrails
Status: Paused at $25 CPA
Target List
Status: 99.8% Active
Email - A/B Test
Status: +18% Open Rate

Hey David!

You have 3 items requiring final approval.

Compliance Review:

Global Growth Campaign

90% Finished

Compliance Review

Policies

Approvals

Audit Log

Brand Voice Scan

Status: Verified

Regional Compliance

Status: Verified

Hey David!

You have 3 items requiring final approval.

Compliance Review:

Global Growth Campaign

90% Finished

Compliance Review

Policies

Approvals

Audit Log

Brand Voice Scan

Status: Verified

Regional Compliance

Status: Verified

Control

Control Every Launch

Keep campaigns inside brand, budget, and compliance rules with human review gates, audit logs, and version history.

Policies

Human Approvals

Audit Logs

How It Works

From Healthcare Data to Adaptive Campaigns

Set your goal. Oost executes your GTM - instantly.

01 | Detect

Build Your Market Map

Connect accounts, claims, HCP, and engagement data to see demand forming.

Creating Growth Roadmap

Your Accounts

HCP Activity

Claims Signals

Engagement

Market Fit

02 | Execute

Launch 1:1 Campaigns

Launch provider- and account-level campaigns across ads, email, CRM, and web.

Launch provider- and account-level campaigns across ads, email, CRM, web.

ACCOUNT_MAPS... [SYNCED]

CLAIMS_SIGNALS... [ACTIVE]

HCP_AUDIENCES... [READY]

MESSAGE_PATHS... [ACTIVE]

AD_VARIANTS... [LIVE]

EMAIL_SEQUENCE... [IN_REVIEW]

CRM_FOLLOWUP... [QUEUED]

WEB_EXPERIENCE... [STAGED]
ACCOUNT_MAPS... [SYNCED]

CLAIMS_SIGNALS... [ACTIVE]

HCP_AUDIENCES... [READY]

MESSAGE_PATHS... [ACTIVE]

AD_VARIANTS... [LIVE]

EMAIL_SEQUENCE... [IN_REVIEW]

CRM_FOLLOWUP... [QUEUED]

WEB_EXPERIENCE... [STAGED]

03 | Adapt

Learn by Provider

Every click, open, and bounce helps refine the next message across channels.

One Brain

Ads · Email · CRM · Web

04 | Control

Enforce Campaign Controls

Keep campaigns inside brand, budget, approval, and compliance rules.

Human Review

Final sign-off required.

Audit Log

Immutable decision history.

Brand Guardrails

Automated policy enforcement.

Safety & Compliance

Enterprise Controls

Launch adaptive healthcare campaigns with human review, audit logs, and brand and claims guardrails built in.

Human Review

Final campaign approval stays with your team.

Brand Guardrails

Approved messaging rules are applied before launch.

Audit Logs

Every campaign change, approval, and launch is recorded.

Review Workflows

Route assets through medical, legal, regulatory approval paths.

Privacy Controls

Built for regulated healthcare marketing workflows.

Data Isolation

Customer data stays encrypted and never trains shared models.

Customer Outcomes

Case Studies

See how Oost turns healthcare intelligence, provider engagement, and campaign feedback into measurable commercial lift.

42% More Neurologists Activated
A neurology-focused team needed to reach high-fit physicians more efficiently. Oost adapted messaging and spend by provider engagement, helping shift budget toward the audiences most likely to move.
Impact :
+42% Neurologists activated
28% Less wasted media spend
31% Lower cost per activation
2.3× More clinical content engagement
58% More Qualified Pipeline
A healthcare software team needed to act on account intent faster across long enterprise sales cycles. Oost connected CRM, web, and engagement signals to adapt campaign follow-up as buying interest changed.
Impact :
+58% Qualified pipeline
41% Shorter sales cycles
26% Lower customer acquisition cost
72 Hour faster response to intent spikes
63% Higher Return on Ad Spend
A medical device team needed to reach procedure-ready accounts more efficiently. Oost adapted messaging and spend by provider and account engagement, helping shift budget toward audiences most likely to convert.
Impact :
+63% Return on ad spend
34% Lower cost per qualified account
2.7x High-value provider engagement
22% Higher average opportunity size
2× Higher Clinic Adoption
A healthcare software team needed to drive adoption across clinics more efficiently. Oost adapted messaging and follow-up by account engagement, helping move high-fit clinics from interest to launch faster.
Impact :
2x Clinic launches
34% Lower GTM spend
46% Faster deal velocity
52% Higher conversion
42% More Neurologists Activated
A neurology-focused team needed to reach high-fit physicians more efficiently. Oost adapted messaging and spend by provider engagement, helping shift budget toward the audiences most likely to move.
Impact :
+42% Neurologists activated
28% Less wasted media spend
31% Lower cost per activation
2.3× More clinical content engagement
58% More Qualified Pipeline
A healthcare software team needed to act on account intent faster across long enterprise sales cycles. Oost connected CRM, web, and engagement signals to adapt campaign follow-up as buying interest changed.
Impact :
+58% Qualified pipeline
41% Shorter sales cycles
26% Lower customer acquisition cost
72 Hour faster response to intent spikes
63% Higher Return on Ad Spend
A medical device team needed to reach procedure-ready accounts more efficiently. Oost adapted messaging and spend by provider and account engagement, helping shift budget toward audiences most likely to convert.
Impact :
+63% Return on ad spend
34% Lower cost per qualified account
2.7x High-value provider engagement
22% Higher average opportunity size
2× Higher Clinic Adoption
A healthcare software team needed to drive adoption across clinics more efficiently. Oost adapted messaging and follow-up by account engagement, helping move high-fit clinics from interest to launch faster.
Impact :
2x Clinic launches
34% Lower GTM spend
46% Faster deal velocity
52% Higher conversion
42% More Neurologists Activated
A neurology-focused team needed to reach high-fit physicians more efficiently. Oost adapted messaging and spend by provider engagement, helping shift budget toward the audiences most likely to move.
Impact :
+42% Neurologists activated
28% Less wasted media spend
31% Lower cost per activation
2.3× More clinical content engagement
58% More Qualified Pipeline
A healthcare software team needed to act on account intent faster across long enterprise sales cycles. Oost connected CRM, web, and engagement signals to adapt campaign follow-up as buying interest changed.
Impact :
+58% Qualified pipeline
41% Shorter sales cycles
26% Lower customer acquisition cost
72 Hour faster response to intent spikes
63% Higher Return on Ad Spend
A medical device team needed to reach procedure-ready accounts more efficiently. Oost adapted messaging and spend by provider and account engagement, helping shift budget toward audiences most likely to convert.
Impact :
+63% Return on ad spend
34% Lower cost per qualified account
2.7x High-value provider engagement
22% Higher average opportunity size
2× Higher Clinic Adoption
A healthcare software team needed to drive adoption across clinics more efficiently. Oost adapted messaging and follow-up by account engagement, helping move high-fit clinics from interest to launch faster.
Impact :
2x Clinic launches
34% Lower GTM spend
46% Faster deal velocity
52% Higher conversion
42% More Neurologists Activated
A neurology-focused team needed to reach high-fit physicians more efficiently. Oost adapted messaging and spend by provider engagement, helping shift budget toward the audiences most likely to move.
Impact :
+42% Neurologists activated
28% Less wasted media spend
31% Lower cost per activation
2.3× More clinical content engagement
58% More Qualified Pipeline
A healthcare software team needed to act on account intent faster across long enterprise sales cycles. Oost connected CRM, web, and engagement signals to adapt campaign follow-up as buying interest changed.
Impact :
+58% Qualified pipeline
41% Shorter sales cycles
26% Lower customer acquisition cost
72 Hour faster response to intent spikes
63% Higher Return on Ad Spend
A medical device team needed to reach procedure-ready accounts more efficiently. Oost adapted messaging and spend by provider and account engagement, helping shift budget toward audiences most likely to convert.
Impact :
+63% Return on ad spend
34% Lower cost per qualified account
2.7x High-value provider engagement
22% Higher average opportunity size
2× Higher Clinic Adoption
A healthcare software team needed to drive adoption across clinics more efficiently. Oost adapted messaging and follow-up by account engagement, helping move high-fit clinics from interest to launch faster.
Impact :
2x Clinic launches
34% Lower GTM spend
46% Faster deal velocity
52% Higher conversion

DRAG TO EXPLORE

42% More Prescribing Neurologists

Epeutics couldn’t reach high-intent physicians efficiently. Oost adapted messaging and budget in real time, turning engagement into prescriptions faster.

Impact :

+42% Prescribing neurologists

2.3x Increase in engagement

31% Lower cost per activation

28% Reduction in wasted media spend

58% Pipeline Growth

Vigl AI needed to convert security concerns into buying momentum. Oost detected intent signals and aligned messaging across technical, financial, and executive stakeholders instantly.

Impact :

+58% Qualified pipeline

26% Lower customer acquisition cost

41% Shorter enterprise sales cycles

72 Hour faster response to intent spikes

63% Higher Return on Ad Spend

Fintolio’s team couldn't manually manage thousands of micro-strategies. Oost used autonomous execution to hedge spend toward high-LTV signals.

Impact :

+63% Return on ad spend

34% Lower cost per funded account

2.7x Increase in high-value investors

22% Higher average account size

200% Higher Clinic Adoption

CRA Health needed to accelerate clinic launches. Oost detected intent signals and aligned messaging across physicians, administrators, and operators instantly.

Impact :

2x Clinic launches

34% Lower GTM spend

46% Faster deal velocity

52% Higher demo-to-launch conversion

For Healthcare Marketing Teams

Questions Before You Launch

For Healthcare Marketing Teams

Answers on campaign control, claims, healthcare data, and provider-level activation.

Is Atomic Segment replacing our marketing team?

How does Atomic Segment control claims and brand risk?

What healthcare data does Atomic Segment use?

Does Atomic Segment train on our proprietary data?

Is Atomic Segment for patient marketing or provider and account marketing?

Built for Control

Designed by engineers from Carnegie Mellon and DARPA to operate in high-risk environments. Proven in enterprise GTM systems backed by Oracle, Lilly, Pfizer, Adobe, and Mastercard.

Run GTM Audit

Request Access

Run GTM Audit